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Live today across Network, our premium digital billboard estate, is our awareness-raising campaign for our chosen charity, Rays of Sunshine. Running nationwide for the next two weeks, this uplifting poster design will be seen in cities including Glasgow, Birmingham, Liverpool and London.
Rays of Sunshine grant wishes to sick and terminally ill children and in 2015 alone received over 1,000 requests. For the full story behind the winning poster, and more on the charity, you can read our announcement in Campaign and on our news page.
Copy: Mary Weir c/o TBWA\London • Art direction: Dan Kenny TBWA\London • Illustration: Javier Pérez