- Home X
- Why Outdoor
- Advertise With Us
Primesight has taken home gold for 'Best use of Connected Technology' at The Connies - the annual awards presented by Mediatel.
The awards recognise innovation across all sectors of the media world, celebrating initiatives that are transforming the landscape of the connected market.
Primesight won for the newest addition to their out of home portfolio - the InLink - and was up against some very tough competition including Channel 4 and Vewd, who were highly commended.
InLinkUK General Manager, Matt Bird said of the win: "It's really great news to get our first award for InLink in the best use of connected technology category, 10 months after the first ground was broken in Camden for installation".
"Clearly the communities are embracing the technology, with over 77,000 unique Wi-Fi subscribers using the ultrafast free service. Furthermore, advertisers are increasingly seeing the value of the capabilities and dynamic features InLinks provide which makes this product so unique in the market.
"I am really excited about 2018 and what it brings for us and our partners as we continue to grow our network".
InLinkUK from BT is a London-based joint venture between Primesight and US smart cities technology and media company, Intersection. This partnership, supported by BT, is bringing new digital opportunities to the fingertips of brands, communities and consumers alike.
The win is a first for InLink, which will celebrate it's first birthday in June 2018.
Congratulations to all of the finalists and winners at The Connies, and thank you to everyone that made InLink a success in the UK.