GLOBAL OUTDOOR

Global acquires Primesight and Outdoor Plus, becoming a brand new major player in the OOH space Primesight is pleased to announce that Global, the Media & Entertainment group founded by Ashley Tabor OBE, has entered the ...

Press
InLinks now live in Swansea

InLinks now live in Swansea

Swansea has become the first Welsh city to benefit from free ultrafast wi-fi and phone calls The free ‘InLinkUK from BT’ service, which already has more than 148,000 subscribers across the UK, has just found ...

Press
InLinks hit 400 screens

InLinks hit 400 screens

Across five UK cities and eight London boroughs Primesight is pleased to announce that InLinks have this week grown to 400 screens across Leeds, Gateshead, Glasgow, Southampton and London. In just over a year InLinks ...

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Primesight supports World Oceans Day with unique installation

Primesight supports World Oceans Day with unique installation

Primesight is proudly supporting World Oceans Day with a unique installation at our Old Street Domination site in Shoreditch, London. The billboard design - which showcases a life-size wave made entirely of plastic - was ...

Press
Why Online and Out of Home are the ideal partners

Why Online and Out of Home are the ideal partners

A view from Primesight’s Head of Marketing, Mark Henson on the introverted and extroverted natures of these two mediums. Read his article here.

Opinion

Primesight CEO, Naren Patel, named in Top 100 EMpower Ethnic Minority Executive List

EMpower has released the ‘2018 EMpower Ethnic Minority Role Model lists’, naming Primesight CEO Naren Patel in their Top 100 list of EMpower Ethnic Minority Executives. The lists celebrate the achievements of the ethnic minority ...

Press
Out of Home continues growth into 2018

Out of Home continues growth into 2018

Outsmart, the trade body for the Out of Home (OOH) industry has announced that Out of Home revenue reported for the quarter January to March 2018 saw the total market grow by an impressive 5.3% ...

Press
Primesight joins coalition of OOH companies for Endangered Species Day

Primesight joins coalition of OOH companies for Endangered Species Day

For a week beginning today, Endangered Species Day, powerful images of animals at risk from the National Geographic Photo Ark will be featured on billboards in 22 countries, including on Primesight's digital 48 and digital ...

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Primesight wins gold at The Connies

Primesight wins gold at The Connies

Primesight has taken home gold for 'Best use of Connected Technology' at The Connies - the annual awards presented by Mediatel. The awards recognise innovation across all sectors of the media world, celebrating initiatives that are ...

Press

Voice technology in cars: What does it mean for OOH?

Numbers around the growth of adoption of voice technology are staggering; but there is also much cynicism about how voice can really be integrated into our daily lives and change the face of advertising. Writing ...

Opinion
Primesight expands airport portfolio, welcoming Southampton

Primesight expands airport portfolio, welcoming Southampton

Primesight has today announced it will take over the airport advertising contract for Southampton Airport - the final airport to form part of the AGS contract awarded in November 2017 which also includes Glasgow and ...

Press
Waterloo Domination showcases Deep Heat

Waterloo Domination showcases Deep Heat

Our Waterloo site is one of the most iconic in our portfolio. This month we showcased 'Deep Heat' and 'Deep Freeze' - all in the spirit of the iconic London Marathon on 22 April 2018. ...

Press

InLinks: Turning streets into corridors of connectivity

Originally published in Campaign Magazine, 17 April 2018 By Naren Patel, Chief Executive Officer at Primesight It all started with a chance meeting in late 2015 with Dave Etherington from Intersection, a US smart cities ...

Opinion
Primesight named Media Owner Commercial Team of the Year

Primesight named Media Owner Commercial Team of the Year

Primesight is proud to announce it has won the Media Owner Commercial Team of the Year at the 2018 Campaign Media awards. Having won Campaign’s Out of Home Sales Team of the Year 2016, Primesight ...

Press
Primesight shortlisted for five major awards

Primesight shortlisted for five major awards

Primesight is celebrating a successful few months after being shortlisted for five major awards. Our InLinks have been recognised across the industry with a total of four nominations in the Campaign Media Awards (‘Product Innovation’), ...

Press

Primesight at AdWeek Europe

At this years AdWeek Europe conference, Primesight showcased their airports portfolio in a fun and unique way - through a flight simulator competition. Guests were invited to test their skills at landing a plane using ...

Press
Primesight celebrates 100 InLinks across the UK

Primesight celebrates 100 InLinks across the UK

Primesight has achieved it’s latest milestone of deploying more than 100 InLinks across the UK, providing advertisers with the opportunity to reach an estimated 36.5 million impacts in two major UK cities across 200 digital ...

Press
Why OOH is an excellent option for car advertising

Why OOH is an excellent option for car advertising

Out-of-home is perfect for speaking to the right customer, in the right place, at the right time. This is no more relevant than for car advertising. Studies have shown that OOH is the most relevant ...

Opinion

Why cinema advertising remains a powerful OOH solution

The numbers for 2017 are in and once again the cinema box office in the UK and Ireland have had a record-breaking year. According to figures released this week by the box-office tracker comScore, 2017 ...

Press
​A year in review: some of Primesight’s biggest highlights of 2017

​A year in review: some of Primesight’s biggest highlights of 2017

Primesight has had a lot to celebrate over the years, and 2017 was no different. From the launch of our new InLink technology in partnership with BT, to winning the largest amount of contracts in ...

Opinion
Primesight and InLink have a hotline to Santa

Primesight and InLink have a hotline to Santa

Call Santa this Christmas Primesight today announced a magical new opportunity for advertisers to make the most of the festive season through its Call Santa hotline to the big man himself. From 13 December, the ...

Press

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