27% of the Primesight Airport audience. High Flyers are high-level executives making multiple visits through airports throughout the year I think it’s safe to say that gone are the days when the term ‘Business Passenger’ ...
7% of the Primesight Airport audience. They arrive very early to give them enough time to browse in every shop Let me start by putting all my cards on the table: I’m a man and ...
11% of the Primesight Airports audience. They're high-end consumers looking for quality products and experiences When Primesight and Kinetic first released our seven airport segments I instinctively set about finding which one I was most ...
Clever digital Out of Home ads at London Stansted Airport are enabling travellers to make quick-fire judgements on the quickest route into Central London Live at Stansted Airport, one of the 10 airports in Primesight's ...
ENABLING GLOBAL’S SIGNIFICANT MOVE INTO OUTDOOR ADVERTISING The Competition and Markets Authority (CMA) has today approved the acquisition of Exterion Media by Global, the Media & Entertainment group. The decision enables Global to move forward ...
National Express deploy dynamic digital out-of-home advertising to talk to European arrivals in ten different languages at London Stansted Airport A dynamic campaign with a multi-lingual message that speaks to the masses With a wide ...
Paramount promotes new film ‘Wonder Park’ with an out-of-home takeover and roller-coaster mural. To promote the release of their latest film ‘Wonder Park’ (out 8 April), Paramount Pictures have taken over Waterloo with a vibrant ...
Through A Lens celebrates the unique identity of each InLink city through local photography InLink launched in Belfast in February with an exclusive screen domination by Tourism NI, who recognised the benefits of InLink’s city ...
Every year WACL (Women in Advertising and Communications, London) award bursaries to a select number of women across the media industry recognised for the potential they hold as future leaders. This year Primesight’s very own ...
Now reaching 142.1m passengers annually Primesight continues to dominate the UK airport advertising space with 11 airports in its estate and now reaching 142.1 million passengers annually — an increase of 3.8% year on year. With ...
We are delighted to unveil our brand new, unmissable digital screen in Glasgow Airport. With almost 10 million passengers using the airport annually, this landmark media opportunity will be seen by every departing passenger en ...
Top 10 out-of-home campaigns for February 2019 The Big Impression measures the most seen OOH campaigns every month. Working in conjunction with Opinium, Primesight tests 30 campaigns every four weeks asking the public which ones ...
While the world celebrates International Women’s Day, Primesight has partnered with Dufry and Clinique for a very special campaign at Manchester Airport, featuring a full brand takeover that will be unmissable throughout Departures during the ...
Now live across all four home nations with over 750 screens Primesight today officially unveils Belfast as the latest UK city to benefit from the expansion of InLink, the city-centric network of digital out of ...
Tourism NI turn to DOOH as exclusive launch partner for InLink in Belfast Dominating the digital content on 18 Belfast city centre screens, the Discover NI campaign runs from 18 February to 24 February, showcasing ...
A UK-first, Vodafone and Primesight have launched an experiential 5G campaign at Manchester Airport Driving awareness of Vodafone’s 5G network at Manchester Airport to current and potential customers, the super-fast network service gave happy flyers ...
Top 10 out-of-home campaigns for January 2019 The Big Impression measures the most seen OOH campaigns every month. Working in conjunction with Opinium, Primesight tests 30 campaigns every four weeks asking the public which ones ...
Celebrating the best of Christmas with blockbuster out-of-home campaign Sainsbury’s are taking over the capital with a double out-of-home domination at Primesight’s premium Old Street and Waterloo locations. The flagship double campaign means Sainsbury’s will ...
InLinkUK reveals how Brits communicate with Father Christmas Key findings: More than half (59%) of parents always encourage their children to write a letter to Father Christmas45% of parents said getting a written reply from ...
Roll-out reaches almost 700 screens in 18 months, across 15 UK cities and 16 boroughs With today’s simultaneous launch in the outer London boroughs of Bromley, Enfield, Greenwich, Havering and Merton, InLink is now live ...
Launching in Manchester and London the campaign surrounds Primesight’s unique, interactive ‘Call Santa’ content Following the launch of their Christmas Fool TV advert in early November, Argos is now upping the ante with a tactical ...
