Finding it hard to catch the elusive mums and kids audience?

School Run is the only Outdoor campaign specifically designed to reach mums and kids whilst travelling on the daily school journey.

All displays are within 500 metres of primary and secondary schools, offering extensive UK coverage. Whether walking or taking the car, the journey to school represents an excellent opportunity to target this sector.

Highly effective targeting:

	•	90% of primary school kids are accompanied by an adult
	•	Reaches your ideal audience twice a day, 5 times a week
	•	Targets the biggest urban/suburban schools with the most pupils
	•	More than just proximity- displays are located on main routes to and from local schools
	•	High frequency level due to repeat journey campaigns
	•	Delivers over 62% of main female shoppers
	•	30% of campaign directly outside Convenience Stores

Postar example:

1600 National School Run 6 Sheets (11-16yr olds)
- 52% cover
- 6.1 average frequency
- 24.54 million population covered

1980 National School Run 6 Sheets (4-11yr olds)
- 61.1% cover
- 7.9 average frequency
- 28.97 million population covered

For more information please contact schoolrun@primesight.co.uk