Product

Our range of formats and environments provide clients with opportunities to make an impression across the UK.

- ROADSIDE -

Network

Our digital 48 and 96-sheet national, roadside network amplifies your static campaign and offers creative flexibility. With over 80 billboards around the nation, Network is a sure-fire way to get your brand noticed by highly desirable audiences across the UK.

From inventory, to booking, to pricing and live campaign changes, our partnerships with Liveposter and Grand Visual deliver on our commitment to delivering dynamic advertising across Network.

See how Lucozade pushed the boundaries on technological digital scheduling to synchronise with radio spots and create a dual audio/ visual experience in our video below.

- ROADSIDE -

Classic Large Format

Billboards are a high impact and high coverage platform reaching over 90% of the U.K. population every two weeks. Our portfolio includes:

48 sheets

The classic billboard format, concentrated in urban areas across the country, delivering a ubiquitous presence that can be further amplified through Network.

96 sheets

The ultimate canvas focused in conurbations, communicating messages with a higher impact and greater brand stature. Read more on 96 sheets here: Power & Power+ packs

Waterloo Domination

Consisting of 21 frames in an immediate proximity to Waterloo station, Primesight’s domination of the area delivers over 9 million impacts with a reach of over 800,000 and a frequency of 10 encounters. This provides an excellent opportunity to target the commuter audience, creating high impact campaigns for brands. See the Waterloo Domination in action here.

- ROADSIDE -

Small Format

6 Sheets and Convenience Shopping

6 sheet advertising panels located directly outside convenience outlets enable advertisers to reach consumers close to the point of purchase. Our partners include a range of convenience stores: Co-op, One-Stop, McColl’s, SPAR UK, Costcutter as well as independents and petrol forecourt locations.

Our 6 sheets deliver the greatest reach into towns and local communities throughout the UK. These are specifically located to reach a vehicular and pedestrian audience.

Presenz

A national integrated, proximity network of OOH media beacons, enabling brands to engage consumers more richly through messaging that is specifically tuned to time and place.

Delivering meaningful moments, by time and place, with the potential to reach 1 million consumers through our nationwide cinema portfolio and 16 million through our convenience store estate, monthly.

To find out more about Presenz and Skyscanner's succesful media first with beacons, please read this case study.

The possibilities with Presenz beacons:

APP AWAKENING

For app brands wishing to awaken their own app with a contextually relevant customer message, delivered at a strategic moment in time or location.

PUBLISHER APP PAGE INSERTION

A host app allowing a third party brand to place a full page insertion into their app, appearing as an overlay when the customer is in the app.

PUBLISHER IN-APP ADVERTISING

A publisher app that invites multiple third party brands to deploy in-app banners, tailored to time and place, via Presenz.

PHYSICAL WEB NOTIFICATION

A brand piggy-backing on Google Chrome to send mobile users a notification relevant to time and place, often relating to a nearby offer or benefit.

- ENVIRONMENTS -

Cinema

With three formats across the cinema environment our portfolio offers a range of opportunities for brands:

Digital

In the busiest cinemas, 6 sheet panels with touchscreen and fully interactive technology.

Static

6 sheets in over 300 cinemas across the country

- ENVIRONMENTS -

Cinema Interactive

Our digital 6 sheets located in cinemas across the UK are touchscreen enabled.

The uniqueness of the opportunity to interact with a campaign, alongside the built-in cameras, sound technology, facial recognition and live feed options are all great triggers to communicate with your desired target audience. Cinema Interactive assists you in two key ways:

  1. You can the influence cinema foyer behaviour of thousands
  2. You can improve brand recall and data capture

Disney interactive campaign

NOW TV and Babybel interactive campaigns

Primesight Airports

We're making it easier than ever to buy airports either as standalone or alongside national roadside campaigns.

With eleven of the UK's airports in our portfolio we offer clients the opportunity to target 136 million consumers every year across:

  • London Gatwick
  • London Luton
  • London Stansted
  • Manchester
  • East Midlands
  • Bournemouth
  • Glasgow Prestwick
  • Guernsey Airport
  • Aberdeen
  • Glasgow
  • Southampton

This highly desirable inventory now covers four of the top five airports in the UK, 50% of all airport footfall across London and 40% of all UK. Get in touch to find out how Primesight Airports can deliver the perfect advertising solution targeting UK consumers in a unique mindset.




Posting Calendar 2017

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To download as a PDF, click here

Check availability, contact us

Specification Sheets

For further details regarding our formats, please filter below.

You can view all our terms and conditions here.

HD Digital 48 Sheet (Network)

HD Digital 48 Sheet (Network)
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Digital 96 Sheet (Network)

Digital 96 Sheet (Network)
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HD Digital 48 Sheet (Chelsea Yacht Club)

HD Digital 48 Sheet (Chelsea Yacht Club)
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Cinema 6 Sheet Digital

Cinema 6 Sheet Digital
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Cinema 6 Sheet Digital Interactive

Cinema 6 Sheet Digital Interactive
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Cinema 6 Sheet

Cinema 6 Sheet
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Classic 6 Sheet

Classic 6 Sheet
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Correx 16 Sheet

Correx 16 Sheet
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Classic 16 Sheet

Classic 16 Sheet
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PVC Skin 16 Sheet

PVC Skin 16 Sheet
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Classic 32 Sheet

Classic 32 Sheet
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Backlight 48 Sheet (Apollo)

Backlight 48 Sheet (Apollo)
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Backlight 48 Sheet (Falcon Springflex)

Backlight 48 Sheet (Falcon Springflex)
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Backlight 48 Sheet (Lightbox)

Backlight 48 Sheet (Lightbox)
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Backlight 48 Sheet (Slimlite)

Backlight 48 Sheet (Slimlite)
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Backlight 48 Sheet (SMF)

Backlight 48 Sheet (SMF)
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Backlight 48 Sheet (Springflex Fabrication 3130)

Backlight 48 Sheet (Springflex Fabrication 3130)
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Backlight 48 Sheet (Springflex Fabrication)

Backlight 48 Sheet (Springflex Fabrication)
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Backlight 48 Sheet (Springflex)

Backlight 48 Sheet (Springflex)
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Backlight 48 Sheet (Walkin)

Backlight 48 Sheet (Walkin)
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Correx 48 Sheet

Correx 48 Sheet
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Classic 48 Sheet

Classic 48 Sheet
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Scroller 48 Sheet

Scroller 48 Sheet
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Backlight 96 Sheet (Lightbox)

Backlight 96 Sheet (Lightbox)
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Backlight 96 Sheet (SMF)

Backlight 96 Sheet (SMF)
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Backlight 96 Sheet (Springflex 3430)

Backlight 96 Sheet (Springflex 3430)
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Backlight 96 Sheet (Springflex Fabrication)

Backlight 96 Sheet (Springflex Fabrication)
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Backlight 96 Sheet (Springflex)

Backlight 96 Sheet (Springflex)
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HD 96 Sheet

HD 96 Sheet
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Classic 96 Sheet

Classic 96 Sheet
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Backlight 250 Portrait

Backlight 250 Portrait
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Backlight 350 Portrait

Backlight 350 Portrait
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Backlight 450 Portrait

Backlight 450 Portrait
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Classic Cinema Washroom

Classic Cinema Washroom
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BUS SHELTER 6 SHEET - TAYPRINT

BUS SHELTER 6 SHEET - TAYPRINT
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Bus Shelter 6 Sheet

Bus Shelter 6 Sheet
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Press

Primesight wins AGS airports contract!
(01/11/17)

Primesight expands airport portfolio for advertisers We have today announced our win of the airport advertising contracts for Glasgow, Aberdeen and S...

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Primesight shortlisted in three categories at The Drum's COOH Awards!
(13/10/17)

For Experiential/Ambient, Multi-Platform Campaign and Use of Digital Technologies Announced via The Drum's COOH Awards Twitter account on Friday 13th ...

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Opinion

AI Armageddon: The destruction of media and culture as we know it (or the rebirth)?
(09/11/17)

Primesight at Mindshare Huddle 2017 However long you've been attending Mindshare's Huddle (and this is their seventh year) there's always something t...

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Media

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