22.08.07 Primesight wins new contract with Cannons Health Club

We have recently signed an exclusive new partnership deal with Cannons Health Club chain, to provide 6 Sheet & experiential branding rights across their exclusive Health Clubs.

It is the first time Cannons have allowed any 3 rd party advertising in their clubs, and was awarded following a 3 way competitive pitch.

We are already the clear market leader in the private Health Club sector, with existing relationships in place with David Lloyd, Esporta , LA Fitness & Bannatynes. With the recent addition of Cannons, we will now run 6 of the top 9 private health clubs in the UK , giving advertisers the only premium offering in the market.

Primesight sell 6 Sheets but also offer brand to hand solutions that allow clients to communicate to Health Club users in different environments including washrooms, lockers, gym equipment, classes or sampling opportunities.

Cannons are one of the UK 's most popular health clubs with facilities that include swimming pool, gym, fitness classes, sauna, steam, beauty & a bar/lounge. With over 190,000 members the partnership between Cannons & Primesight gives advertisers the chance to reach a health conscious audience who visit their club at least 3 times a week.

Primesight have been leaders in Health Club advertising for seven years. All our Health Club 6 Sheet panels are illuminated and situated in high traffic areas in and around each club. Specific targeted campaigns are available, including National, Women, Men, Racquets & Beauty & Grooming.

For more information please contact Rob Doel in the Innovations department on 0207 882 1114.