05.01.07 - New sales structure at Primesight highlights ongowing success

Primesight have recently announced its most successful trading year ever. In light of this news and the decision by parent company SMG, to terminate the sale of Primesight, a new sales team structure and four key senior appointments have been announced.   

The sales division will continue to be headed by Nigel Clarkson, Sales & Marketing Director.  Reporting to him will be two new Strategy Group Heads who will oversee the team of Account Managers and Executives looking after both Agencies & Poster Specialists. The newly structured team will enable Primesight to continue to focus on client relationships and providing unique opportunities to the Outdoor market. In addition, a new position of Client Sales Manager has also been created.

Louise Pither, formally Account Manager for Kinetic, has been promoted to Strategy Group Head and will be responsible for a team of four, who between them will look after Poster Specialists & Agencies. Louise has worked at Primesight for over two years, overseeing all the outdoor bookings coming through Poster specialists Kinetic.

Jay Kingsley-Brooks who joins the team from an Account Director position at Avanti Screen Media, fills the second Group Head position and will oversee three Account Managers, including the newly created Client Sales position. Jay’s team will be responsible for Poster Specialists & Agencies. Jay has worked on Posterscope’s business for two years previously, helping to pioneer digital out of home in retail & entertainment environments and brings with him a wealth of digital knowledge and excellent client relationships.

Ted Baybutt will be launching the new Client Sales Division and joins Primesight from Poundbury Publishing where he was Client Sales Manager. Ted will be managing our core sector of Convenience & Health clients. Matt Adams completes the new starters joining the Trading unit working on the Kinetic account.