Sales Driving impact at Convenience Store locations

Primesight's Convenience Campaign is the only Roadside Point of Sale offering. It offers the tightest levels of targeting with displays outside Convenience Store entrances. Locations range from large corporate chains such as Somerfield to symbol groups such as Spar, Londis & Petrol Station Forecourt stores, through to all Independent Convenience retailers.

This Outdoor campaign is further enhanced through our unique relationship with store owners. We send them a pre-campaign sales mailer to encourage them to improve shelf position & increase stock levels prior to a poster arriving outside their shop. Our post-campaign Epos service includes sales uplift data to measure your return on investment. Click here for details.

We also offer panels outside Cash & Carry to target the Independent retailer.

All displays in this package offer full roadside visibility and for every pound spent, you achieve the broadcast coverage you would expect from a quality outdoor campaign, together with impact at Point of Sale.

The Convenience sector is currently the fastest growing retail sector in the UK, now accounting for over £21 billion (19% of all food retail sales). The major supermarket chains have been attracted to the sector to fuel the growth of today's 'time poor, top up' shopping habits.

Primesight now offer Convenience advertisers the chance to take their Point of Sale advertising one step further with our new product Primesight In-Store. This unique product features illuminated advertising panels directly behind the counter in Convenience stores, Petrol Station Forecourts, Multiple Grocers & Independents. For more information visit our Primesight In-Store page.

	•	Two nationally distributed packages of 1600 displays
	•	Displays located across Multiples & Independents
	•	Highly effective population coverage- 55.8% of all adults
	•	Accountabilty- proven point of sale impact for a wide range of products
	•	Sales uplift in all categories: Crisps +23% Soft Drinks +38% Magazines +28% Mints +16% Chocolates +19%

Postar example: