About Us

Make an Impression

Our mission at Primesight is to make an impression in everything we do.

We are proud to own the UK's broadest reaching OOH advertising estate, delivering highly desirable audiences throughout the nation.

We will deliver our mission by:

  • Caring about the impressions that every site delivers
  • Developing smart ideas and valuable insights, making campaigns memorable and efficient
  • Committing to deliver on our core values of Responsiveness, Accountability and Exceeding Expectations

History

Primesight has a strong growth record since its formation in 1984.

Our key milestones:

  • 1991- Awarded the SPT/ Glasgow Subway advertising contract
  • 1994 - Investment in national 6 sheet development
  • 2001 - Entered the cinema environment market
  • 2005 - Launched pioneering backlight billboards
  • 2009 - Purchased Titan roadside billboards
  • 2011 - Awarded DCM cinema contract
  • 2014 - Investment in national roadside digital 48 sheet 'Network'
  • 2016 - Won Manchester Airports Group (MAG) contract, acquired Airport Media Ltd and announced the roll-out of LinkUK in a joint venture with Intersection
  • 2017 - Launch of InLinkUK

We are now one of the leading outdoor media companies in the £1 billion UK out-of-home advertising market.


Our 'Best Company' 2 Stars

In 2017 Primesight was accredited 2 Stars in the Best Companies survey.

2017 is the third year in a row that Primesight has been named as a Best Company by the initiative, which exists to acknowledge excellence by assessing workplace engagement across eight key areas.

Primesight's journey to this exciting point dates back to 2009, when we were highlighted as 'One to Watch' (OTW) and progressed to a 1 and 2 Star rating, before making it to the top in 2016 with 3 Stars.

Recognition by the industry

Campaign Media Awards

Winner 2015 and 2016

  • Outdoor Sales Team of the Year

Media Week Awards

Winner 2016

  • Media Brand of the Year 2016

DailyDOOH Gala Awards

Winner 2016

  • Best Interactive Campaign for Pets at Home
  • Best Digital Out of Home Campaign for Martin Firrell's All Identity

Arqiva Awards

  • In Partnership with GTN, Gold National Sales Award for Lucozade's 'Find Your Flow'

Our commitments to the industry

Primesight play an active role in the industry bodies that represent the outdoor and advertising sector.

OUTSMART

Council member

Route

Board and Methodology committee member

NABS

Trustee

We are also part of a joint chair standards committee for the outdoor media industry.

Health, Safety and Environment

Primesight is commited to the highest standards of quality and care. We are the most awarded outdoor media owner and we are proud to have achieved the following certifications:

ISO9001 (Quality Management System)

A globally recognised best practice management framework.

ISO14001 (Environmental Management System)

A globally recognised best practice environmental management system framework.

BS OHSAS18001 (Occupational Health and Safety Management System)

Internationally recognised best practice occupational health and safety management system framework.

Achilles RISQS – Audited and Qualified

The RISQS Audit service is the GB rail industry audit programme that has audited and qualified Primesight to work within the rail industry. The audit has confirmed that we have demonstrated compliance and verified our management systems capability against both the industry-wide assurance requirements (as set out by RISQS Board) and specific infrastructure requirements including Network Rail Sentinel.

Safecontractor Approved

Independent accreditation as an approved member of Safeco.

Silver at the RoSPA Awards

Recognising Primesight's commitment to maintaining an excellent health and safety record.

Social Responsibility

We have a genuine care and consideration for people and the planet.

With help from our staff and partners, we donated over £225,000 in time, cash and media space throughout 2016.

Some of the causes closest to our heart include Breast Friends, Families' Activity Breaks, Future Dreams, Great Ormond Street, Jeans for Genes Day, Macmillan Cancer Support, Missing People, Northumbria Bloodbikes, Prince's Trust, Sports Relief Day, TakeofftheTape, Team Margot, Teenage Cancer Trust and Kick4Life.

Meet the team

Naren Patel

CEO & Customer Service Rep


Matt Teeman

Managing Director

 

Monica MacKinnon

CFO


Mungo Knott

Insight and Innovation Director


Sarah Parkes

Managing Director - Primesight Airports


Keith Lammie

Regional Director


Kathryn Bean

HR Director

Terry Dyer

Development Director


Matt Bird

General Manager InLinkUK



Press

Primesight shortlisted in three categories at The Drum's COOH Awards!
(13/10/17)

For Experiential/Ambient, Multi-Platform Campaign and Use of Digital Technologies Announced via The Drum's COOH Awards Twitter account on Friday 13th ...

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Rogue One Wins Marketing Campaign of the Year
(10/10/17)

At the international Frontier AwardsPrimesight is pleased to congratulate Dufry-owned World Duty Free on winning ‘Marketing Campaign of the Year by a ...

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Opinion

Getting ready for Primesight's 2017 staff conference
(31/08/17)

Our charity challenge With the annual Primesight conference taking place in September, a company meeting was held to inform us all that we would be r...

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Media

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